MoneyTree

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Break The Entrepreneur Habit of Low Net Worth

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Working with small and medium sized business owner for the past 48 years, I've found that many people in business struggle with a poor relationship to revenue growth and money. There's a pervasive fear and uncertainty around money—what it is, how it works, and how to get more of it before failing to get what is needed.

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It's common for entrepreneurial business owners to focus not on "more" money, but on "just enough." They often work just enough to meet current needs, perpetuating a cycle of fear and scarcity that affects their entire company. Employees mirror this behavior, creating a habit of thinking that must be broken. This is often a result of not having been exposed to that part of business ownership,

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"You can't have two masters to be successful. Growing and surviving are cognitively incompatible."

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Many believe there's never enough money to meet their needs, thinking that more money would solve their problems. This scarcity mindset keeps them stuck in a losing game. They focus on the conversation that says, "There’s not enough," and are then surprised when it becomes their reality.

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This is the scarcity conversation—it's not about money, but about your limiting beliefs. I'm betting your idea of what's possible is much smaller than what you're truly capable of. You’ll be astounded when you realize how big you really are compared to the game you could be playing. Recognizing this is the first step to wealth.

MoneyTree, the book, and the PLANB Workshop and Course are designed to:

1. Eliminate the habitual scarcity conversation in your head.

2. Build a business based on radical, seemingly impossible outcomes that you can achieve—if only you believe it.​